About Us


At Shiftsquad, we believe in the power of confidence. We understand that when athletes feel confident, they can achieve greatness. That's why our mission is to restore confidence within the athlete, empowering them to reach new heights and surpass their own expectations.

Shiftsquad is not just a basketball clothing company, it's a movement. We specialize in customizable clothing items such as hoodies, t-shirts, and sweatpants. Our focus is on providing unique designs and options for personalization, allowing our customers to create their own style and express their individuality.

Founded in 2020 in Dover by Charles Watson III, Shiftsquad was born out of a passion for sports and a desire to make a difference. We believe that every athlete deserves to feel confident and empowered, both on and off the field.

Our clothing is more than just fabric and threads. It's a symbol of determination, resilience, and the unwavering spirit of athletes. When you wear Shiftsquad, you're not just wearing a piece of clothing, you're wearing a statement. A statement that says, "I am confident, I am powerful, and I am ready to conquer any challenge that comes my way."

Whether you're a professional athlete, a weekend warrior, or simply someone who loves sports, Shiftsquad is here to support you on your journey. We believe that confidence is contagious, and when you wear our clothing, you'll inspire others to believe in themselves too.

Join the Shiftsquad movement today and experience the power of confidence. Together, we can shift the paradigm and unleash the full potential of every athlete.